From TikTok sensation to Netflix star, Sipho Alphi Mkhwanazi, 32, is the definition of evolution in the digital era. From Daveyton, Alphi has always had a flair for the spotlight — his charisma leading him from church choirs and debating podiums to international screens and brand boardrooms. He is the chief executive of Isiphosethu Consultants and the force behind Brand Alphi. His client list boasts collaborations with Netflix, MTN, Savanna, Absa and SuperSport. In 2025 alone, he fronted four major television shows on Mzansi Magic, e.tv and Mzansi Wethu. Off-screen, Alphi is a community builder. His foundation, Believers Base, fed more than 200 families during the 2023 festive season and continues to uplift communities in the East Rand. Armed with qualifications in public relations, digital marketing and brand innovation, and now preparing for an MBA at Henley Business School, Alphi sees content creation not just as entertainment but as an engine for economic transformation. He advocates for formalising the content creation sector, calling on the government to lower data costs, invest in creator funds and embed digital media in education.
The success and consistency of Trevor Noah are a reminder that a young South African can build a globally recognisable brand by remaining authentic. Through his gift for comedy, Trevor transforms serious matters into accessible, engaging content, allowing audiences to learn and connect through humour.