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Native Advertising

The image of the post-colonial ‘man’ is stereotypical humbug
Analysis
/ 13 December 2015

The image of the post-colonial ‘man’ is stereotypical humbug

This campaign feeds the “black diamond” obsession that focuses on the success of a few black people at the expense of the poor and unemployed.

By Athambile Masola
‘Native’ advertising pays the piper but may not call the tune
Article
/ 27 February 2014

‘Native’ advertising pays the piper but may not call the tune

There are two truths about native ads: money for journalism has to come from somewhere, and credibility is important for individuals and business.

By Staff Reporter

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