/ 27 August 2010

Here and not here at the same time

Here And Not Here At The Same Time

Designer John Brauer’s Illusion tables are not props for a magic show. Though, with their distinct lack of a table under what appears to be the drapery of a tablecloth, you would be forgiven for thinking they are.

Made of 3mm-thick acrylic, the Illusion table resembles a large square tablecloth covering a round side table. But in this unique design the tablecloth is the table. Using the structural strength of the undulating folds of this material, the Illusion table is able to stand on the tips of the four corners of the ‘tablecloth” folded back to create feet for the table.

Each Illusion table is moulded by hand, which makes its consistent stability especially impressive. It’s sturdy enough to hold your lunch, a big vase of flowers and maybe even a small baby, all at the same time — but it is not the sort of item you would pull out to dance on at a raucous party. With a load capacity of 25kg, the Illusion table is to be treated with a little care.

Brauer, an independent Danish designer whose expertise in product and graphic design has earned him guest slots in ranges by top international design firms, made the Illusion table for Essey, a Danish company specialising in furniture design.

Since it first appeared on the market in 2007, it has won Essey a slew of awards in the international design community. In 2007 London’s Top Drawer design fair named the Illusion table Best New Product for that year. Shortly thereafter Italy’s illustrious Pulchra Design Competition selected the Illusion table as one of the world’s 100 Most Beautiful Objects.

In recognition of its beauty one of Brauer’s tables was buried, with other key symbols of European cultural heritage, in a time capsule in an Italian park.

Previously sold only in Europe, the Illusion table is now stocked by Design Is a Good Idea, a design showroom and studio at 44 Stanley in Johannesburg. So far, Design Is a Good Idea stocks Illusion side tables in white, black, red and clear. Bigger versions of the original Illusion — ‘Tall Illusion” and ‘Mega Illusion” — are coming to South Africa soon.

For more visit Design Is a Good Idea at 44 Stanley, Stanley Avenue, Milpark, or at www.designisagoodidea.com