Google expanded its power in online advertising on Tuesday when it completed its takeover of DoubleClick, a move that increases the pressure on rival Microsoft to win its hostile bid for Yahoo!. The merger came after European regulators signed off on the deal, and strengthened Google’s domination of the lucrative online ad business.
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/ 21 September 2007
Born 10 years ago, the Google internet search engine has grown into the electronic centre of human knowledge by indexing billions of web pages as well as images, books and videos. On September 15 1997, Larry Page and Sergey Brin, two 24-year-old Stanford University students, registered the domain name of ”google.com”.