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/ 15 December 2004
Publishers have correctly identified pregnancy and parenting magazines as growth markets. It’s not just readers’ choice that’s growing: a glance at revenue figures indicates advertisers are spending more money too. But, are publishers ticking all the right boxes, or simply doing enough to get by?
As women of colour become increasingly important media players and consumers, why aren’t we seeing more of them in our glossy women’s magazines? Nechama Brodie reports.