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Despite the damage to both celebrities and the victims who click on these fake adverts, which generate revenue for companies such as Meta, it is not easy to get them removed from Facebook. (Photo by Chesnot/Getty Images)
AI FRAUD

Meta criticised for slow action as deepfake adverts target South African celebrities

The phenomenon of deepfake online adverts created by artificial intelligence is growing and victims are losing identities and cash

  • Lyse Comins
8 min read