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Security Officers are working dressed in outfit from the series of Squid Game to attract visitors in mall in Jakarta, on November 4, 2021. The malls, shopping center, and also traditional market in Jakarta resumed to fully operated after Jakarta govenment ease Covid-19 restriction due to the decrease of coronavirus cases. (Photo by Aditya Irawan/NurPhoto via Getty Images)
FROZEN

Merchandising is a cash cow for films — and that’s where Netflix is heading with ‘Squid Game’

Netflix has filed applications to register the Squid Game trademark in several countries for a wide range of merchandise

  • Rachel Sikwane
2 min read