Mail & Guardian
Mail & Guardian
lezanne vivierslatest news & developments
Digital is the new black: Designs from The Bam Collective (left), Research Unit and Judith Atelier that were featured in virtual runway shows for South African Fashion Week’s 2020 autumn/winter season
CORONAVIRUS

How the clothing industry is adapting now that runways are out of fashion

The fashion business is going digital to attract consumers in the absence of being able to physically parade its wares

  • Zaza Hlalethwa
6 min read