In the mid-2000s, Matthew Buckland took over the M&G’s website, and gave it a new lease on life. First, though, he had to fight an ownership battle
Local media planners wary of online advertising should consider emigrating to Afghanistan where the pace of technology will be slow enough for them, writes Matthew Buckland.
Some big-name media professionals have recently taken to blogging. Matthew Buckland reports.
Matthew Buckland predicts that newspapers of the future will be luxurious, pricey items.
The fundamental art of linking is something online media could learn from the blogosphere, writes Matthew Buckland.
Content on cellphones is the killer apparatus and online publishers should beware, writes Matthew Buckland.
Online advertising as we know it is crude. But it is entering a new era of sophistication, writes Matthew Buckland.
Matthew Buckland says online publishers should start treating every web-based article as if it is a "mini-homepage".
Magazines have not enjoyed the same high profile, runaway success of their newspaper counterparts in the online world, writes Matthew Buckland.
Imagine a world where you could actively sell advertising on archived content. Well, it is here, says Matthew Buckland.
Online advertising is not only about clicks, leads and acquisitions- branding is important too, writes Matthew Buckland.
Matthew Buckland says competition in the online financial news industry is heating up.
The media world is undergoing profound change. We know the great catalyst for these changes has been the onward march of the digital age and the arrival of the internet.
Matthew Buckland on the online trend where every man and his blog are joining in on the writing game.
The British are spending more time online than watching television. Can South Africans ever match this trend, asks Matthew Buckland.
