Rewards Programmes
latest news & developments
Why businesses use loyalty for the money
With the flurry of retailers climbing on board the rewards programme bandwagon, there are few places these days that do not offer loyalty programme.
Loyalty programmes rely on tech and trends
Loyalty programmes, as Amanda Cromhout, notes, have been around forever.
Joe Public and his privacy
Do you know who has your data?
Loyalty for sale
There’s a plethora of loyalty programmes that lure customers with rewards and special treatment, but do they actually work?