Ur dumped, Kevin Federline — and you are now part of a growing club of spurned lovers who have been ditched by SMS.
A video of Britney Spears’ soon-to-be ex-husband apparently getting a SMS informing him that the pop princess had filed for divorce became the most viewed item on YouTube on Thursday, with more than one million hits.
The web video shows Federline taping a reality television show and talking about Spears being his biggest fan — until he gets a SMS. Then he puts his head in his hands, rips off his microphone and disappears, returning 30 minutes later visibly upset.
Spears (24) abruptly filed for divorce from fledgling rapper Federline this week after two years of marriage — and two children — while he was filming in Canada.
Experts on cellphone and SMS use and etiquette said Federline was not the first to be dumped by SMS — and certainly would not be the last with rising numbers of teenagers and 20-somethings using SMS to avoid confrontation.
”People in their teens and 20s feel more comfortable using a text message to communicate something serious than having to confront someone,” said Delly Tamer, chief executive of online wireless retailer LetsTalk.com, which researches phone use.
”It is instant gratification — and delayed mortification. At some point they will have to yell at each other.”
Catching on in the US
The first SMS was sent in 1992, according to British industry group Mobile Data Association, with text messaging launched commercially in 1995.
In Britain 95% of 16- to 24-year-olds use text messaging regularly. But it is only in the past year or so that text messaging has soared in the United States. Figures from CTIA-The Wireless Association said that 12,5-billion text messages were sent in June this year, up 72% from a year ago.
A recent LetsTalk.com survey found 49% of US teen-agers now listed SMSs as the most important feature of a cellphone.
No US figures were available to track the use of SMSs to dump partners. But such research has been conducted in Europe and Asia, where the use of SMSs took off earlier than in the United States.
A survey carried out by Swiss messaging services provider Sicap two years ago found that 9% of cellphone users admitted to having dumped a boyfriend or girlfriend by sending a text message.
A survey last October by Macquarie University in Australia found 100 people aged 18 to 35 used SMSs more when relationships began or were in a rocky patch.
Few YouTube viewers seemed to have much sympathy for Federline (28) although some acknowledged it was tough for the break-up to be so public.
”That was actually sad, For it to be on T.V. WOW. Good for Brit though,” said a note from Shadowman25. – Reuters