Get more Mail & Guardian
Subscribe or Login

An apology to our readers

I never thought the day would ever come when I was ashamed of something published in the Mail & Guardian, but here it is. Owing to a lethal confluence of ill luck and human stupidity, this week we published a crude advert that likens the slaughter of pigs to the extermination of Jews in concentration camps. This is one of those times when apologies almost seem ineffectual, so gross is the offence caused. But we do apologise, unreservedly. Not only to the Jewish community, who must necessarily be the primary offended party here, but to all our readers who share the core values of the Mail & Guardian.

We also apologise to Pick ’n Pay and the Ackerman family for any embarrassment caused.

We will be donating the proceeds of this advert to charity, and taking internal measures to tighten controls to make sure such an error is not repeated.

Subscribe to the M&G

Thanks for enjoying the Mail & Guardian, we’re proud of our 36 year history, throughout which we have delivered to readers the most important, unbiased stories in South Africa. Good journalism costs, though, and right from our very first edition we’ve relied on reader subscriptions to protect our independence.

Digital subscribers get access to all of our award-winning journalism, including premium features, as well as exclusive events, newsletters, webinars and the cryptic crossword. Click here to find out how to join them.

Chris Roper 1
Guest Author

Related stories

Advertising

Subscribers only

‘People feel they have a stake in SAA’ — Gidon...

Interest in the beleaguered national carrier, which has received billions of rands in public funding, means criticism is inevitable

Soweto teacher dismissed for the alleged repeated rape of a...

The learner was 13 when the alleged rapes started, and they continued for two years until she asked to be moved to another school

More top stories

ANC committed to paying staff salaries, but employees are not...

ANC staffers picketed outside Luthuli House on Tuesday after months of problems with salary payments

Kanalelo Boloetsi: Taking on Lesotho’s cellphone giants, and winning

A man who took on cellphone data regulators over out-of-bundle rates is featured in this edition of a series on human rights defenders in the SADC region

Iqbal Sharma’s brother-in-law granted bail in Free State farming case

Dinesh Patel appeared on the same charges that have seen Sharma denied bail and the prosecuting authority seek the extradition of the Gupta brothers

Two-million new J&J jabs to come within two weeks, says...

Johnson & Johnson plans to replace our two-million unusable vaccines by July. The vaccines are unsuitable for use and must be destroyed, while the country’s vaccination programme is behind schedule
Advertising

press releases

Loading latest Press Releases…
×