Netflix acquires first video game studio

Netflix has announced the acquisition of its first video game studio, as the streaming giant bids to expand its entertainment empire with a push into the lucrative gaming sector.

The company announced on Tuesday that it has bought the California-based Night School Studio, best known as the creators of paranormal thriller game Oxenfree.

Netflix had indicated its intention to venture into video games in July, eyeing potential hits based on the storylines of popular TV series. 

The company said Night School’s “artistic excellence and proven track record make them invaluable partners as we build out the creative capabilities and library of Netflix games together”.

Night School co-founder Sean Krankel said in a blog post that it was “a surreal honor” to be the first games developer to join Netflix.

“Netflix gives film, TV, and now game makers an unprecedented canvas to create and deliver excellent entertainment to millions of people,” he wrote.

“There’s a kaleidoscope of butterflies in our team’s collective stomachs.”

Netflix has already signalled that access to the games it develops will be included in customers’ membership. 

The streaming giant said in August that it was starting limited testing of its gaming capabilities, with Android users in Poland able to try two games based on its “Stranger Things” horror series.

Along with its interest in games inspired by television, Netflix has previously developed various TV shows and movies based on games.

This week it announced it has commissioned a third season of “The Witcher”, which is based on a series of fantasy novels and video games. 

A kids’ TV show based on “Sonic the Hedgehog” is due to be released next year, while a series based on multiplayer battle epic “League of Legends” is out in November.

Netflix’s expansion into video games comes as it appears to be reaching a saturation point in the United States in terms of the number of households it can reach.

The company has openly said it competes with hit games such as Fortnite for people’s online entertainment time, and analysts suggest offering games could help attract new subscribers. 

The global gaming market now exceeds $300 billion, according to an April study by consulting firm Accenture.

Netflix has recruited a video game veteran, Facebook’s Mike Verdu, to lead its gaming team.

© Agence France-Presse

We make it make sense

If this story helped you navigate your world, subscribe to the M&G today for just R30 for the first three months

Subscribers get access to all our best journalism, subscriber-only newsletters, events and a weekly cryptic crossword.”

Agence France Presse
Agence France Presse works from worldwide. AFP Photo's official Twitter account. Tweeting news and features from Agence France-Presse's global photo network Agence France Presse has over 120540 followers on Twitter.

Related stories

WELCOME TO YOUR M&G

Already a subscriber? Sign in here

Advertising

Latest stories

Joshua Cohen’s ‘The Netanyahus’ wins the Pulitzer Prize for fiction

The Pulitzer Prize awards grants another controversial award to a book that mixes both fiction and non-fiction

Court hears text message irrelevant to Mkhwebane’s legal fortunes

Advocate Andrew Breitenbach, appearing for parliament, said the message he received did not advantage his client and was no cause to suspend the impeachment inquiry against the public protector

Tazné van Wyk murder trial: accused twin sister brought in...

Murder accused’s twin sister tells court of interacting with the accused two days after the deceased went missing

Those who attack funerals self-identify as pariahs

What happens in Israel and Palestine does not affect Israelis and Palestinians, alone. It fuels a global fault-line of mistrust, suspicion, intolerance and violence
Advertising

press releases

Loading latest Press Releases…
×