Online Advertising
latest news & developments
Facebook needs a facelift
Steven Hill thinks “digital operating permits” could be the key to reining in tech giants and protecting their users.
Time is running out for BuzzFeed, Mashable
Less than two years ago, blog turned news site Mashable was valued at $250-million, with Time Warner among its investors.
Apple spins privacy fears into PR gold
Tim Cook launched a stinging attack on tech giants like Google and Facebook that rely on advertising for the majority of their revenue.
Hit the ‘like’ button and become a farmed species
Online advertisers have taken note of your traits and you have become increasingly visible, partly due to Facebook.
A public Facebook
The site is expected to sell a 10% stake for as much as $10-billion but there are doubts about its value.
MySpace gives small operators advertising muscle
MySpace on Monday unleashed a tool to let small operators with tight budgets easily target online advertising to preferred demographics.