Formula 1 is increasingly selling luxury, a shift prominently displayed at the 2026 Belgian Grand Prix. Moët & Chandon, in its second year as title sponsor under LVMH's…
FIFA has implemented a significant policy change, ensuring that Man of the Match trophies and award backdrops are free of alcoholic branding. This move respects the religious…
The battle for Africa’s national shirt market has taken a new turn, with some of the raciest designs coming from continental brands
Front-of-shirt sponsorship deals with gambling companies will cease from 2026/27 onwards
From Leo to Rassie to Mourinho, the art of the endorsement commercial is in laughably bad shape
New lecturers and researchers need guidance on achieving targets, or risk being thrown into the deep end without being taught how to swim
Where do you sign up to make a living doing what comes naturally on the playground.
