Keeping your hat on in Jo’burg

Nothing brings together style, history and social organisation more than a hat. When the Europeans began commerce with India in the 16th century, they were known by the fact that they never went about with their heads uncovered. They came to be known as the kulahposhan — the people of the hat.

In India, one was recognised by the style and ornateness of the turban one wore. There were those for whom wearing a headdress of any kind was forbidden. Getting to keep one’s headdress on was a sign of greater status: yokels in front of English squires until as late as Edwardian England, and lower castes facing upper-caste landlords, had to uncover their heads.

“To go cap in hand” as much as “I lay my turban at your feet” signified deference and the hope of mercy or patronage. For the wealthy, hats became symbols of excess. Stovepipe hats for men and the baroque foliage on hats worn by women at the Ascot racecourse signified luxury and status: a preference for flamboyance over comfort.

Hatmaking came to be associated with madness as much as political activity. Milliners in France were among the first to organise politically as a guild as early as the 17th century. Prolonged exposure to mercury used in curing felt led to erethism among milliners and came to be known as the mad hatter syndrome.

If hats were universal, and the covering or uncovering of the head had multiple meanings in different cultures, milliners too were part of a larger universe of circulation, fluidity and fashion.


In the case of Mabro Hats in Johannesburg, the story begins with Gujarati immigrant Bhikha Uka Prajapati travelling across the Indian Ocean to South Africa, following in the wake of the inflow of indentured labour.

His fascinating tale is told in the recently published Master Mansions by photographer Mark Lewis and writer Tanya Zack.

Though of the potter caste, Bhika Uka decided that hatmaking would be his source of fortune in this outpost of the British Empire. The geographical spread of the empire meant much fluidity for those located in unforgiving hierarchies at home. Travel meant anonymity and therefore mobility.

[Place of worship: There is a Hindu temple on the top floor of Master Mansions. (Photo: Mark Lewis)]

Mr Master in no-man’s-land

Bhika Uka changed his name from Prajapati to Master, signifying skill, education and status. Established in 1932, Mabro Hats employed 80 workers and produced 100 hats a day, or 300 000 a year, at its height in the mid-20th century.

Mabro, although a diminutive form of Master Brothers, had sonic resonances far beyond its mundane sound.

Evoking class (the Duke of Marlborough), style (the Marlboro man in his Stetson) and down-to-earth street lingo (“Ma’ bro” or “my brother”), it was a resonant choice of name. Material was sourced from all over the world, as were fashions: France, Switzerland and even occupied Japan.

Mr Master acquired property in the no-man’s-land on the western limits of Johannesburg. Amid the tightening grip of apartheid, he and his two business partners completed a six-storey building with a Hindu temple atop it.

Given the pass laws, the Group Areas Act and the strict separation between races (reminiscent of the caste system in India), Master Mansions became the resting point for the travelling Indian.

There were no hotels that accommodated Indians and those who came to Johannesburg stayed in the apartments of the Master Mansions, creating a little village beyond religion and caste. The effect of a village was strengthened by the temple on top of the building, the fulcrum of community.

As the saying goes, one’s home is only as large as one’s heart is, and the Mansions expanded to accommodate the peripatetic Indians in search of business. It became a dosshouse for Gujarati Indians, a temporary resting place for visiting gurus and an island of hospitality in a landscape scarred by suspicion, separation and hatred.

End of two eras

Apartheid was to end officially in 1994, but so was the fashion of wearing hats as the formalities of business, church and leisure gave way to the informality of urban equality. Hats were no longer part of a semiotics of status or aspiration and Mabro Hats had to close down.

An entire warehouse space of abandoned crinoline, felt and hat moulds was all that remained of the business. This was a business that had provided a hat for Winnie Madikizela-Mandela at the festivities signalling the end of apartheid with the presidential inauguration of Nelson Mandela.

But the building continued to reflect the protean nature of commerce and the city. New tenants from India and South Asia came to occupy it. The Master Brothers moved from making hats to selling Chinese medicine. The shops at street level took on the dimensions of Johannesburg commerce: muti, meat, music.

The music shop on the corner mixed the strains of Islamic chants and jazz and African music with the honk and flurry of traffic outside.

Far above the din and bustle, on a parapet on the top floor, carved into the concrete are the words “I love my India”. This song, from the hit 1997 Bollywood film Pardes, became an anthem for the Indian diaspora across the world, as a resurgent, liberalised India called to its scattered people.

Indenture, apartheid, independence, neoliberalism: Master Mansions stands its ground, doffing its hat to changing times.

Master Mansions is the eighth book of the 10-book series Wake Up, This is Jo’burg, published by Fourthwall Books.

Dilip Menon is the Mellon chair of Indian studies and the director of the Centre for Indian Studies in Africa at the University of the Witwatersrand. This article first appeared on theconversation.com 

Subscribe to the M&G

These are unprecedented times, and the role of media to tell and record the story of South Africa as it develops is more important than ever.

The Mail & Guardian is a proud news publisher with roots stretching back 35 years, and we’ve survived right from day one thanks to the support of readers who value fiercely independent journalism that is beholden to no-one. To help us continue for another 35 future years with the same proud values, please consider taking out a subscription.

Related stories

From rags to riches — if we support local clothing manufacturers

Reviving our industry to its former glory is possible. We have the infrastructure, talent, and a population that is eager to work. Now we just need consumer buy-in.

Extract from ‘Born to Kwaito’: How we choose to fashion ourselves

How we choose to dress is an instrument to communicate personal, race, class, gender and identity politics, as discussed in this extract from ‘Born to Kwaito’

The Portfolio: Lebogang Tlhako

Photographer Lebogang Tlhako uses collage to explore making up something that isn’t there

Amadou Diallo will never be forgotten

Amadou Diallo, a Guinean man, was killed by NYPD officers 21 years ago. Today protesters still invoke his name as they fight for justice

How the clothing industry is adapting now that runways are out of fashion

The fashion business is going digital to attract consumers in the absence of being able to physically parade its wares

Artclub and Friends: “Every purchase is a vote”

Founder Robyn Keyser chats to us about how she and her utilitarian fashion brand are surviving the lockdown
Advertising

Subscribers only

Covid-19 surges in the Eastern Cape

With people queuing for services, no water, lax enforcement of mask rules and plenty of partying, the virus is flourishing once again, and a quarter of the growth is in the Eastern Cape

Ace prepares ANC branches for battle

ANC secretary general Ace Magashule is ignoring party policy on corruption-charged officials and taking his battle to branch level, where his ‘slate capture’ strategy is expected to leave Ramaphosa on the ropes

More top stories

Why no vaccine at all is better than a botched...

As Covid vaccines near the manufacturing stage, a look at two polio vaccines provides valuable historical insights

Under cover of Covid, Uganda targets LGBTQ+ shelter

Pandemic rules were used to justify a violent raid on a homeless shelter in Uganda, but a group of victims is pursuing a criminal case against the perpetrators

JJ Rawlings left an indelible mark on Ghana’s history

The air force pilot and former president used extreme measures, including a coup, enforced ‘discipline’ through executions, ‘disappearances’ and floggings, but reintroduced democracy

Sudan’s government gambles over fuel-subsidy cuts — and people pay...

Economists question the manner in which the transitional government partially cut fuel subsidies
Advertising

press releases

Loading latest Press Releases…